March 2022 Education - Know Your Audience

  • March 10, 2022
  • 11:30 AM - 1:00 PM
  • Edward A. Dufresne Community Center 274 Judge Edward Dufresne Parkway, Luling, LA 70070


Registration is closed

March 10, 2022

Location:  Edward A. Dufresne Community Center @ 274 Judge Edward Dufresne Parkway in Luling

11:30am - 12:00pm - Lunch and  Networking, Socializing, Announcements

12:00 - 1:00pm – Educational Training

Presentation by:

Kathryn Lazarone, BS, CMP


Topic:  Know Your Audience

A great big thank you to our sponsor for this meeting:

River Parishes Tourist Commission

RSVP by March 3, 2022 to avoid late fees!

Attend this meeting to learn more about knowing your audience.  Learn the impact diversity including race, culture, gender, orientation, and age should have upon the selection of agenda content, venues, etc. when planning events.

About the Speaker: 

Kathryn Lazarone is a Global Accounts Manager for HelmsBriscoe and Adjunct Hospitality Instructor at Delgado Community College. With more than 25 years of hospitality industry experience, she has worked for Hyatt, Marriott, Renaissance, InterContinental and Hilton Hotels & resorts holding various management positions in hotel group sales, catering, event planning, convention services, food & beverage and rooms division. In addition, she achieved the Convention Industry Council’s Certified Meeting Professional (CMP) designation in 1997 and continues an active role in MPI. Kathryn holds a Bachelor of Science degree in Hotel/Restaurant and Tourism from Niagara University while also attending the University of South Carolina and Schiller International University in Engelberg, Switzerland. HelmsBriscoe, the global leader in meetings procurement & site selection company in the hospitality industry. HelmsBriscoe has over 1300 associates spanning over 55 countries to deliver world-class solutions working on behalf of corporations and associations to identify and procure hotels at the greatest value for their meetings and events streamlines the meeting planning process by managing the time-consuming task of researching, site selection and contact negotiations. Kathryn Lazarone joined HelmsBriscoe in July 2013 as Global Accounts Manager. Drawing from her 25+ years of industry experience, Kathryn works with her clients to show them a lifetime of value putting her sales and hospitality experience to use. Kathryn’s mission has remained consistent, create the best match between her clients and the right venue. She takes the stress of the meeting planning process for group meetings around the world. She helps clients with professional gatherings that range from small board meetings to large conventions with thousands of attendees. Her commitment to excellent, attention to detail, and timely service allows you to feel secure that you are getting the best possible place and value for your group meeting.

Approved for 1 CE hour of Education and Programming Core Competency

There is no fee for parking at the Edward A. Dufresne Community Center.

Need a Sleeping Room???  Call La SGMP Chapter Member Tunney Barrett at 504 466 1355 ext. 502 to reserve your room for $99++ at the Holiday Inn Express - New Orleans Airport South at 110 James Drive East in St. Rose.

Spread the Love Community Involvement Campaign

We will collect peanut butter and other non-perishable food items at this meeting for our Spread the Love Campaign.  All items collected will be donated to a program serving people still impacted by Hurricane Ida, Bless Your Heart in Larose, La.  We have a special request from Bless Your Heart ( for socks and underpants for 4 to 10 year old children and in addition we will also be collecting individual size non-sugar snacks like cheese crackers, pretzels, drinks, sports drinks, etc. Ms. Hillary with Bless Your Heart says the youngsters still need school supplies too.  So bring items to donate at the March meeting!  Monetary donations are being accepted - I want to donate!

Items collected to date:

Registration Fees:

First-time Louisiana Planners are FREE - but must register!

Planner - Guest $40 until March 3, 2022

Planner - Member $20 until March 3, 2022

Supplier - Guest $40 until March 3, 2022

Supplier - Member $30 until Feb 25, 2022

Virtual Attendee Member Planner - $15 

Virtual Attendee Member Supplier - $15

Virtual Attendee First Time Guest - $0

$10 late fee assessed for those that register after March 3rd registration deadline.

There is a $2 credit card fee included on each transaction. 

Powered by Wild Apricot Membership Software